Logo based pattern

ITA

Identità e packaging design per un nuovo brand di prodotti fitoterapici naturali per la vendita in farmacia e in negozi specilizzati.
L’estetica essenziale punta alla riconoscibilità del rpodotto che si istingue dai competitor nel suo minimlismo. L’effetto cromatico di contrasto è netto, i colori che caratterizzano ciascuna formulazione sono saturi e distinti.
Il logo ripropone in un tratto amichevole e allo stesso tempo elegante la filosofia aziendale.

Purlax packaging details

Calmoval packaging details

Packaging overview

Product icon

ITA

GFL, producer of hotel amenities, asked DARC to define a series of innovative concepts to be presented to the IBIS – Accord Group hotels chain. DARC identified environmental awareness and responsibility as the distinctive and core values upon which it is possible to build a new customer relationship. I Care was the new line of IBIS-branded products, proposed with the respective innovative concepts responding to the defined strategic vision.

ENG

GFL, producer of hotel amenities, asked DARC to define a series of innovative concepts to be presented to the IBIS – Accord Group hotels chain. DARC identified environmental awareness and responsibility as the distinctive and core values upon which it is possible to build a new customer relationship. I Care was the new line of IBIS-branded products, proposed with the respective innovative concepts responding to the defined strategic vision.

Pages from the concept presentation booklet

Product rendering

Final product

Project presentation booklet