{°IIIIIIIII' » Colours beyond imagintion

Project title:

Colours beyond imagintion

NCC Corporate image design

Categorized as: Design

Tagged as: Corporate

Pages from corporate identity manual

Pages from corporate identity manual

ita

NCC, New Prismatic Enterprise CO., Ltd., leader in the field of color-changing materials in the Asian market, commissioned DARC to design the Company identity – logo mark, naming, and brand collateral. DARC studied the naming and the claim, and focused on the design of the logo mark and on the definition of the brand manual (including institutional and commercial applications of the logo). The project finally resulted in the company repositioning within the market of reference, while leveraging on and highlighting the company’s specificities.

eng

NCC, New Prismatic Enterprise CO., Ltd., leader in the field of color-changing materials in the Asian market, commissioned DARC to design the Company identity – logo mark, naming, and brand collateral. DARC studied the naming and the claim, and focused on the design of the logo mark and on the definition of the brand manual (including institutional and commercial applications of the logo). The project finally resulted in the company repositioning within the market of reference, while leveraging on and highlighting the company’s specificities.

REF

http://www.colorchange.com.tw/

Company logo

- Client: Domus Academy for NCC
- Year: 2006

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Graduated in Design from Politecnico di Milano, specialized in communication and interaction design, she started her collaboration with DARC - Domus Academy Research and Consulting in 2003. Currently creative and senior consultant at DARC, she has full responsibility on interaction and communication design projects. She keeps on working as a freelance in more �traditional� visual communication projects, with a predilection in branding and publishing design. Contract professor at the Politecnico di Milano since 2005 and aprt of the Master in Interaction Design faculty at Domus Academy, she lectured and lead design workshop in several design and visual communication schools, both in Italy and abroad. In 2007 the communication project for the FABBRICA DEL DESIGN exhibition wins the Red Dot Award.
DOWNLOAD profile_ENG.pdf

Laureata in Design presso il Politecnico di Milano, si specializza sui temi della comunicazione e dell'interazione. Dal 2003 collabora con DARC, dove cura come direttore creativo gli aspetti di comunicazione, interaction design e identità dei servizi. Cura progetti che spaziano dal visual design alla progettazione di interfacce e sistemi di comunicazione integrata. Dal 2005 è professore a contratto presso la Facoltà del Design del Politecnico di Milano; è lecturer e project leader in differenti scuole di design e comunicazione visiva, italiane e internazionali. Nel 2007 il progetto di comunicazione per la mostra FABBRICA DEL DESIGN viene riconosciuto con il Red Dot Award.